Archive for the ‘Articles’ Category

Things to Watch Out for When Choosing a Web Designer

Watch out for designers who include your domain name purchase with your design package!
You need to have full ownership of your domain name. If you let your designer buy your domain name for you, they will own and control it. This needs to be avoided at all costs. Web design companies who offer to buy your domain name for you are taking advantage of your inexperience and are doing to so that they have control over you. If they go out of business or if your relationship goes bad at some point, you will lose your website and all the money you put into it. Read More…

Should You Build Your Own Website or Hire a Professional to Build it for You?

Today, there are MANY great web site builders available that are fairly easy to use, so the question is not whether you CAN build your own website. This question is… SHOULD you build your own website?

Let’s face it, your website is probably the most important marketing tool for your business, and the internet is one place where a small company can outshine a big company without draining their bank account. Read More…

Do You Need a Content Management System (CMS) for Your Website?

A Content Management System (CMS) allows you (a website owner) to log into a control panel online from where you can edit the content of your website on your own. This eliminates the need to hire a web designer every time you want to make an update.

So the big question you need to consider is… Do you REALLY need a Content Management System for your website?

Review the pros and cons below so that you can make the best possible decision: Read More…

What is WordPress and Why Do I Need it?

WordPress is a free and open source blogging tool and a content management system (CMS) for websites based on the programming language PHP and using MySQL databases. It has many features including a plug-in architecture and a template system. WordPress is used by over 16.7% of Alexa Internet’s “top 1 million” websites and as of August 2011 manages 22% of all new websites.WordPress is currently the most popular blogging system in use on the Internet. When you’re ready to build a website for your business, it pays to consider using WordPress as the foundation for your new site. Read More…

Important Issues to Consider Before Making your Website

One of the biggest mistakes people make when getting a website designed for themselves or their company is they don’t do their homework. The result is that they don’t really know what they want and end up paying for a website that doesn’t really fulfill their needs.

In this day and age, your website is quite possibly your company’s most important asset. Do your homework beforehand and you will surely bring more profit to your bottom line! Read More…

General Costs Associated with having a Website

Domain Name: Typically $10-$20/year depending on who you buy from.

Website Hosting: Typically $5-$10/month

Website Design costs: No way to estimate.

Website Maintenance: If you get a website with a content management system, you should be able to do most of the maintenance yourself. If that is not the case, you can expect to pay $50-$100/hour for website updates. Read More…

Should I invest in a video for my website?

Online video has exploded since 2005-2006. That is when YouTube came on the scene and online video changed from a niche market to mass market. If you want to stay on top of the online game and your competition, you should be using video to help convey your marketing message to your potential customers. Read More…

The Truth about SEO

I have been involved in multiple businesses outside of web design that require intensive online marketing strategies, and Search Engine Optimization (SEO) in my opinion is something that is definitely NOT worth paying for.

Through my experience as a multiple online business owner, here’s what I have learned about SEO: Read More…

4 Tips to Help You Improve Your Search Engine Ranking

1. Carry Out Your Keyword Research

Search engines will use your keywords when matching your site with people who are searching the web. They’re looking for the search results that are the best match to the original search term. So, you can see that the more closely your keywords fit the search terms, the better ranking the search engine will give to your page. Read More…